The Motives for using holograms and holographic products are following:
Effect: hologram stickers are eye catching and will be viewed at significantly more than other picture mediums. If a client name or logo or motto is about the Holographic, the message is levied.
Pass Around Worth: people are impressed with the hologram stickers and are likely to attract them high attention of colleagues and partners.
Safety: hologram stickers are virtually impossible to duplicate and to produce by avereage criminals. Therefore, they have the integral part of many government and commercial security programs. They have been applied to documents, currency, ID cards and product lanes. To further detert the counter, the holograms manufacturers, have added sequential, hidden text and other covert features to their security holograms. That's why it is said that's security holographic is a unique optical security device that has combined the Physics and Optics to create a three dimensional image on a two dimensional surface that is used to protect the genuineness of the brand name and authenticity of a product against the spurious/ imitations/duplicates.
Commercial Reasons: Hologram Stickers, commercially, constitute a very unique market in them selves. They are sold in the market as retail products. e.g. Greeting cards, Direct-mail literature, collectibles, trading cards, packaging and displays etc.
Promotional reasons: hologram stickers and its allied products catches the attention of the prospects. Actually, they diffract the seven colours of the spectrum when the light falls on them. The unique three dimensional images and colors inherent to the products never let anybody go without alook that is significantly longer then any other medium. Once applied to the product, the apparent value of the product is elevated no matter which way you look at it.
